Wednesday 8 October 2008

Robert Bradford's "Plastic Family" video

Here's the video from the launch of Repak Recycling Week where artist Robert Bradford speaks to Alma Jordan about his art exhibition made out of old toys!

Monday 6 October 2008

Repak Survey Results Podcast


Darrell Crowe, Marketing Manager for Repak talks about the results from the recent survey conducted by Repak that found that 50% of householders neglect the rest of the house when it comes to recycling. See release below.

Repak Launch Podcast


Alma Jordan, Marketing Executive for Repak discusses Repak Recycling Week 2008, the Robert Bradford exhibition and how best to recycle during Repak Recycling Week.

Picture: Artist robert Bradford with CEO of Repak Andrew Hetherington

Interview with Robert Bradford


To coincide with the launch of Repak Recycling Week 2008, Repak unveiled Robert Bradford’s “Plastic Family” of recycled goods. The exhibition which can be seen in the Window of BT2 Grafton Street and Dundrum Town Centre, Dublin can be seen for the duration of Repak Recycling Week between 6th-12th October.

Most of the pieces are made from old and used toys and one piece “toy soldier” stands at a staggaring 6″6′! Listen to the interview with the artist Robert Bradford.

Try out our Recycling Game

http://www.recyclemore.ie/repakgame.swf

See how many items you get into the recycling bins.

Repak Urges Householders to Recycle More and “Get out of the Kitchen” as over 50% Neglect the Rest of the House


· 50% of householders not recycling from other rooms outside the kitchen
· Recycling rate needs to increase by 15%, equivalent to two extra greens bin per household
· Only 45% of respondents recycle regularly from the bathroom
· Renters are recycling less than homeowners
· 50% not recycling aerosol cans, over a third not recycling plastic detergent and shampoo
bottles.
· Recyclers urged to recycle an extra 100,000 tonnes of used packaging in 2008 to meet
Ireland’s target of 750,000 tonnes

Thousands of tonnes of household waste are landfilled every year due to householder recycling misconceptions. Recent research carried out by Repak shows 50 percent of the Irish population are not recycling regularly from other rooms in the house beyond the kitchen. 89% of respondents said they recycled regularly from the kitchen, while only 45% regularly recycle from the bathroom, 43% from the bedroom and only 24% recycle from the home office or study.

Repak are asking householders and businesses to recycle more used packaging to help reach the 750,000 tonnes target by the end of 2008. This is an increase of 100,000 tonnes from 2007, so we have to recycle up to 15% more than was recycled last year. People therefore need to double their recycling efforts, filling an extra two green recycling bins per household.
There are a number of materials in the house which are readily recyclable in the existing collection systems that people are still not recycling. Only 55% of adults recycle steel food cans, only 49% are recycling aerosol cans (shaving foam, air freshner and deodorant cans) and 41% still not recycling sweet or biscuit tins, 45% are still not recycling aluminium or foil trays from, take-aways and cake and tart holders. Over a third of householders 39% are not recycling plastic detergent/cleaning products bottles, 32% are not recycling shampoo or conditioner bottles.

Commenting on the results from the survey, Andrew Hetherington CEO of Repak said “It is clear from the results that there is plenty of room for improvement when it comes to packaging recycling in the home. Recycling in the home is very convenient now as over 1.1 million households now have direct access to a household dry recyclable collection (green bins). So we want to encourage people to scour each room in the house and check what additional packaging items they are not recycling that can be recycled. As part of campaign we are asking people to log onto Recyclemore.ie to learn how and what more they can recycle to help us maximise our recycling efforts.”

The most forgotten recycled items in the house are
· 51% are not recycling aerosol cans for deodorant, air freshener, polish,
· 45% do not recycle foil trays from take aways and tart holders
· 41% are not regularly recycling sweet or biscuit tins
· 39% do not recycle plastic detergent or cleaning products bottles
· 35% do not recycle plastic toiletry bottles

Renters are falling behind
An interesting comparison to arise from the survey was that those renting are also less likely to recycle with an average claimed recycling rate of 42% versus 53% for home owners. Their propensity to recycle from different areas of the house is also less than for home owners. Only 30% of renters recycle from the bedroom in comparison to 43% for homeowners and 40% recycle from the bathroom regularly versus 54% for home owners.

Apartment dwellers are also less likely to regularly use bottle banks (52%) and recycling centres (27%) as opposed to home owners 72% and 47% respectively.

To help reach the 2008 packaging recycling target of 750,000 tonnes Repak are calling on all householders, apartment or house owners, to recycle more used packaging from around the household. Repak are highlighting the forgotten recycling hotspots and items in their advertising and on their website Recyclemore.ie to try and increase packaging recycling rates. By logging on to the website households can get hints and tips on recycling all around the house and from each individual room and help grow Ireland’s overall packaging recycling rate.

Wednesday 1 October 2008

Repak Recycling Week 2008


Recycle More - Lets get it sorted


· Repak Recycling Week launched by first of it’s kind art exhibition
· Recycling target for 2008 is 250,000 tonnes
· Recyclemore.ie launched as a quick guide to help consumers
· 7th Annual Repak Recycling Awards take place Thursday 9th of October

Repak Recycling Week 2008 is launching with a splash of colour as they unveil artist Robert Bradford to Ireland for the first time for a 10 day exhibition in the windows of BT2 Grafton St, featuring his unique recycled sculptures. The exhibition will start on the 1st of October and will run right through Repak Recycling Week which takes place from the 6th-12th October.

As Repak host their 8th Annual Repak Recycling Week campaign with the theme ‘Recycle More- Let’s Get it Sorted’ Robert’s work will serve to encourage people to look at all the different types of material that can be recycled and to realize that recycled materials have an afterlife and are not finished once they go in to the green bin.

This year Repak are calling on householders and businesses to help achieve an ambitious Packaging recycling target of 750,000 tonnes. This target is up 100,000 tonnes on last year which means recyclers need to increase their recycling rate by 15%.

Andrew Hetherington commenting on this target said “Irish Consumers have to be commended for the achievements to date. They have recycled over 3.6 million tonnes of packaging waste in the last 11 years which is the equivalent of 2.8 million tonnes of carbon emissions savings, making it one of the top six EU member states for packaging recycling. However, this year we are asking people to recycle more and to check every item of packaging in the house and consider whether it can be placed in their Household recycling bins or brought to a recycling centre”

As well as the art exhibition Repak have many other initiatives planned to help raise awareness of recycling during Repak Recycling Week:
1. Repak have also launched a new website called Recyclemore.ie which is designed to encourage more packaging recycling in the Home, Office and School. Teachers and families can download posters from the site to help keep get them actively involved recycling activities over the week.
2. Posters detailing common packaging items that can be recycled have been distributed nationwide to local libraries.
3. Repak in conjunction with REHAB Recycling are postering bottle banks nationwide to highlight the amount of glass we are still not recycling that could be as part of the overall theme Recycle More
4. Repak have also developed a Bebo page specifically for Repak Recycling Week 2008 and which will enable the online audience to engage with Repak over the week and view hints and tips on recycling in the household as well as videos and images of the art exhibition in situ
5. Also it is running an educational campaign with ENFO where by information will be displayed in ENFO offices about recycling in the home and recycling from different rooms in the home. This information will be in the ENFO offices for the whole month of October.
6. The 7th Annual Repak awards will also take place during the week on Thursday the 9th of October at the Four Seasons Hotel, Dublin. The awards recognise the efforts and ingenuity of its Repak Industry Members, Local Authorities and Collectors in the area of packaging prevention, reuse and recycling. There will be more details on the winners and finalists issued during the week

Robert’s art is one example of how recycled materials are used once they have been collected from a household’s green bin but many materials can be used over and over again to create different items:
· 27 recycled PET plastic bottles will create one fleece jacket
· 670 aluminium cans can create one bicycle
· 19,000 steel cans can be used to make one car
· 150 recycled plastic PET bottles is enough to make a rug or small carpet
· 1 steel can be used to make one key and by producing the key from the recycled steel it saves up to 80% of the energy needed to create the key

Robert’s most recent work which is entitled ‘Plastic Family’ is primarily made from old and recycled toys and 12 pieces of his work will be on display in the windows of BT2 Grafton St and BT2 Dundrum over the duration of Repak Recycling Week which runs from the 6th-12th of October.

Brown Thomas and BT2 are long standing members of Repak contributing towards the recovery and recycling of the packaging they supply to their customers. Through participating members, Repak last year raised €27 millon in Packaging levies to support packaging recycling in Ireland.