2. eircom
With broadband sales increasing significantly, eircom investigated ways to reduce the packaging of its broadband product without reducing its effectiveness but all to meet the increasing demands for the product. It prevent a staggering 15 tonnes of cardboard reaching the market (over 250 trees) by reducing the amount of cardboard required by 15%. It used one material instead of two and also reduced the amount of ink used.
3. Tetra Pak

Tetra Pak developed a new stronger but lighter inner plastic coating for its beverage cartons resulting in the weight of all its product reducing by 3% and also saving 4% on the Gross Energy Requirement of producing it.
4. Britvic Ireland (formerly C&C )
required by 100% and the amount of plastic shrink wrap required by almost 31%. This means, every year, 290 tonnes (or almost 5,000 trees) of cardboard is prevented from reaching the market and 68 tonnes of shrink wrap.b) By changing the Ritz PVC sleeve to a PET sleeve, C&C introduced a more recyclable product (PET) and reduced the polymer usage by 6.4%.
5. Musgrave Ireland
In their chilled food market, it was discovered that by substituting their cardboard sleeves with labels, they would save 17g of packaging per unit. Their total ready meal sales alone amount to 1,000,000 units, translating into a wasted saving of 15 tonnes per annum and €57,500 per annum.











